Meta Ads for B2B, judged on booked calls
Your buyers scroll Facebook and Instagram like everyone else. I run Meta as a demand channel with creative tested weekly and CRM feedback keeping the leads honest. One senior operator, embedded in your team.
Free means free. You keep the findings whether or not we work together.
The founder sees fifty new leads at a low cost per lead and feels good. The sales team works through them, quietly bins forty-five, and stops trusting marketing. The monthly report celebrates the fifty anyway.
Everyone is technically correct and the pipeline is empty. That is the default state of B2B Meta advertising, and it is why half the market has written the channel off.
The other half never tried, because someone decided Meta is consumer-only. Founders, owners and SMB decision-makers are on it every day. What fails is not the channel. It is optimising toward the cheapest possible form fill and being surprised at what that buys.
Toward the funnel's far end.
I feed conversions back from your CRM so the algorithm learns what a real opportunity looks like and goes to find more of those, which shuts down the junk-lead machine at the source. Creative gets tested every week and judged on booked calls, not click-through rate, because on Meta the creative is the targeting. And I point it at people who do not know you yet. Retargeting your existing funnel and claiming credit for deals already in motion is a reporting trick, not a growth channel.
The person choosing the angles is the person reading the results.
On your Slack, one point of contact across Meta and everything else. And I am judged on what the leads become, so quality slipping is my problem before it is yours. Built for B2B and SaaS companies whose buyers are reachable on Meta and who want real demand at the top of the funnel, not a warm bath of cheap form fills.
Want to work together on your Meta Ads?
Send me your audience and your offer, and I will tell you if Meta can build demand for it. I will go through your account for free, and we will both see if we are a good fit.
Free means free. You keep the findings whether or not we work together.